The Art Lover’s Guide: Buying Authentic Art from Artists Online

Published Categorized as Art Movements, Buying Art

Art has always been a source of inspiration and pleasure for art enthusiasts. In the digital age, the internet has revolutionized the way we buy and sell art. With just a few clicks, you can now discover and purchase artworks from artists around the world. However, with this convenience comes a challenge – ensuring the authenticity of the artwork and the credibility of the artist. In this guide, we will walk you through the process of buying authentic art from artists online, from understanding the art market to navigating payment and shipping processes.

Understanding the Art Market

To start your journey of buying authentic art online, it is essential to have a good understanding of the art market. The art market can be quite complex, with various factors affecting the value and pricing of artworks. Familiarize yourself with different art styles, periods, and artists. This knowledge will help you make informed decisions when buying art online.

Researching Artists’ Backgrounds

One of the critical aspects of buying authentic art online is researching the artists’ backgrounds. Before making a purchase, take the time to learn about the artist’s education, exhibitions, awards, and any other important achievements. Look for artists who have a solid body of work and a consistent artistic style. Social media and online portfolios can be valuable resources to explore an artist’s career trajectory and reputation.

Evaluating the Quality of Artwork

When buying art online, evaluating the quality of the artwork can be challenging. While viewing images online may provide a sense of the artwork, it’s crucial to ask for additional information. Reach out to the artist and ask for high-resolution images from different angles or close-up details. Sometimes, artists can also provide videos or virtual tours of their studios, giving you a better understanding of the artwork’s scale and texture.

Additionally, consider reading reviews and feedback from other art buyers who have purchased from the artist. Their insights can help you gauge the quality of the artwork and the artist’s professionalism.

Ensuring Authenticity and Provenance

Authenticity is a crucial factor to consider when purchasing art online. Unfortunately, the online art market is not immune to forgeries and unauthorized reproductions. To ensure authenticity, ask the artist for a certificate of authenticity (COA). A COA is a document that provides details about the artwork, including its title, medium, dimensions, and the artist’s signature. It serves as evidence of the artwork’s authenticity and provides peace of mind to the buyer.

Moreover, inquire about the artwork’s provenance. Provenance refers to the history of ownership and the documented chain of custody of the artwork. Knowing the provenance not only adds to the artwork’s value but also ensures that it has a legitimate origin.

Once you have found an artwork you love and verified its authenticity, it’s time to navigate the payment and shipping processes. When buying art online, always use secure payment methods such as PayPal or reputable art marketplaces that offer buyer protection.

Before making a purchase, discuss with the artist or the gallery about the shipping arrangements. Clarify who will be responsible for packaging the artwork securely and the shipping costs involved. Ask for insurance options to protect the artwork during transit.

It’s essential to keep in mind that shipping times can vary depending on the artist’s location and the size of the artwork. Stay in touch with the artist throughout the process to have a clear understanding of the shipping timeline.


Buying authentic art from artists online offers a world of possibilities for art lovers. By understanding the art market, researching artists’ backgrounds, evaluating artwork quality, ensuring authenticity and provenance, and navigating payment and shipping processes, you can embark on an exciting journey of discovering and owning unique pieces of art.

Remember that buying art is a personal and subjective experience. Take your time to explore different artists and their artworks before making a purchase. Happy art hunting!

Note: This guide provides general information and tips for buying authentic art online. It is always recommended to consult with art professionals or experts for specific advice and guidance.